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Strategy Associate / Senior Strategy Associate

Hong Kong, Hong Kong
Closing date
May 22, 2024

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Job Function
Industry Sector
Finance - General
Employment Type
Full Time
What to Expect

Work on high-impact and diverse projects
- You will have the opportunity to advise management on emerging industry trends and key business decisions, optimize key processes, and orchestrate key initiatives. Your work will be important to our business growth and sustainability, and cover a broad spectrum of topics.

Own your initiative from end to end
- You get to experience the full product cycle - from conception of an idea, to product launch, and ongoing KPI monitoring. You get to see the results of your recommendations & decisions with live data reporting. You get to truly own initiatives that you help to design & continuously improve, from end to end.

Learn something new every day
- Most if not all projects at are cross-functional, meaning you will be sitting at a roundtable or brainstorming on a whiteboard with colleagues & experts from diverse backgrounds - blockchain engineering, mobile development, design, cybersecurity, customer acquisition, fraud management, banking & finance...

    • What You'll Do
    • In this role, you will spearhead the strategic direction of our core products including our Main App Trading, Loyalty Programs, VISA Card and Pay, among others.

      Below are some activities you may find yourself doing:
    • Strategic Visionary: Assisting the Strategy team to conceptualize, execute and monitor key strategic initiatives aimed at driving commercial success
    • Subject Matter Expertise: Develop deep subject matter expertise in Crypto CEX trading, Loyalty Program Design, Crypto Payments and other relevant domains
    • Pricing Strategy Optimization: Developing optimal pricing strategies for our all core products (proficiency in Excel modeling and generating data-driven insights is expected)
    • Market Research & Analysis: Developing thematic research memos to advise on market/ sub-sector strategy;
    • Project Coordination & Management: Coordinating cross-functional projects end-to-end from timeline/ deliverable planning to tracking/ reporting;
    • Product Development: Designing & drafting requirements for a new product or feature;
    • Performance Evaluation & Optimization: Deciding & analyzing product KPIs and recommending improvements to drive revenue and user engagement
    • Strategic Partnerships & Investments: Evaluating & driving strategic and investment opportunities
    • Business Projection & Analysis: Projecting business results and engage in strategic discussions with management regarding implications & strategic pivots
    • Overall, you will shoulder the important responsibilities of:
      (a) At a product level: Design & drive new features to success,
      (b) At a company level: Define & align business priorities with management, and
      (c) At an industry level: Generate insights & your own views on the market.
    • What We Look For
    • Below are some key traits we look for, and a list of indicators we watch out for during our screening. (Note that the list is not exhaustive, nor do we expect candidates to possess all traits at the same time.) We value the ability & drive to learn over past experience, as we believe in investing in learning of our team.

      Intellectual prowess & curiosity
    • 1~3 years of work experience in a field requiring strong problem-solving skills, e.g., management consulting, investment banking, venture capital, equity research;
    • Highly structured approach in thinking, analysis and output generation;
    • Quick learner who is able to translate newly acquired knowledge into actionable insights;
    • Proven ability to take initiative and be proactive in identifying and addressing challenges or opportunities, consistently anticipating and acting upon business needs.
    • (Plus) Strong modeling skills;
    • (Plus) Strong curiosity and a passion for continuous learning
    • (Plus) Proficiency in SQL and Tableau
    • (Plus) Track record in an extracurricular activity/ hobby, e.g., writing, arts, sports, etc.;
    • Literacy in oral & written communication
    • Excellent command of English;
    • Clarity, conciseness and confidence in communication, e.g., experience communicating with senior stakeholders, public presentations and/ or teaching, a portfolio of writing samples, etc.
    • Ownership, agility & teamwork
    • Pursuit of excellence, always going the extra mile to level up the quality of insights and deliverables;
    • Self-driven and organized, with a relentless focus on following through on alignments and delivering results effectively;
    • High-level of adaptability, being able to quickly reprioritize and iterate based on latest developments;
    • Excellent attention to detail;
    • Collaborative approach to teamwork, demonstrated through coordinating a complex project across multiple work-streams, leading a project team, etc.;
    • (Plus) Experience working with teams from diverse backgrounds, e.g., cross-cultural, cross-industry.

Life @

Empowered to think big. Try new opportunities while working with a talented, ambitious and supportive team.
Transformational and proactive working environment. Elevate employees to find thoughtful and innovative solutions.
Growth from within. We help to develop new skill-sets that would impact the shaping of your personal and professional growth.
Work Culture. Our colleagues are some of the best in the industry; we are all here to help and support one another.
One cohesive team. Engage stakeholders to achieve our ultimate goal - Cryptocurrency in every wallet.

Are you ready to kickstart your future with us?


Competitive salary
Medical insurance package with extended coverage to dependents
Attractive annual leave entitlement including: birthday, work anniversary
Work Flexibility Adoption. Flexi-work hour and hybrid or remote set-up
Aspire career alternatives through us. Our internal mobility program can offer employees a diverse scope.
Work Perks: visa card provided upon joining

Our benefits packages vary depending on region requirements, you can learn more from our talent acquisition team.

About :

Founded in 2016, serves more than 80 million customers and is the world's fastest growing global cryptocurrency platform. Our vision is simple: Cryptocurrency in Every Wallet™. Built on a foundation of security, privacy, and compliance, is committed to accelerating the adoption of cryptocurrency through innovation and empowering the next generation of builders, creators, and entrepreneurs to develop a fairer and more equitable digital ecosystem.

Learn more at . is an equal opportunities employer and we are committed to creating an environment where opportunities are presented to everyone in a fair and transparent way. values diversity and inclusion, seeking candidates with a variety of backgrounds, perspectives, and skills that complement and strengthen our team.

Personal data provided by applicants will be used for recruitment purposes only.

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