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Demand Generation Manager

Employer
Morgan McKinley
Location
London, United Kingdom
Salary
£55k - £60k
Closing date
Apr 24, 2024

View more

Job Function
Marketing and Public Relations
Industry Sector
Finance - General
Employment Type
Full Time
Education
Bachelors
As a key member of the marketing department, the Demand Generation Manager will play a key role in aligning the sales & marketing efforts.

Key Responsibilities of the Demand Generation Manager:
  • Lead strategic go-to-market campaigns for a key industry vertical (Forest Products, Metals and Mining, or Agriculture) by collaborating with cross-functional teams.
  • Drive multi-channel marketing initiatives to generate high-quality leads, meet revenue targets, and foster client relationships.
  • Analyze performance metrics, provide data-driven insights, and ensure accountability towards goals.
  • Coordinate with sales teams to align marketing efforts and facilitate seamless lead handoff.
  • Manage on-site event experiences, including booth strategies and lead generation activities.
  • Identify opportunities for optimization and growth in demand generation efforts.
  • Contribute to establishing and enhancing the company's market presence.

Ideal Background/Skillset of the Demand Generation Manager:
  • Experience in marketing, lead or demand generation, preferably in market data and analytics
  • Proven track record in successful demand-generation campaigns with year-over-year growth
  • Strong analytical skills for data interpretation and driving results
  • Proficiency in marketing automation platforms, CRM systems, and analytics tools
  • Effective time and project management abilities for multitasking
  • Excellent verbal and written communication skills

Morgan McKinley is acting as an Employment Agency and references to pay rates are indicative.

BY APPLYING FOR THIS ROLE YOU ARE AGREEING TO OUR TERMS OF SERVICE WHICH TOGETHER WITH OUR PRIVACY STATEMENT GOVERN YOUR USE OF MORGAN MCKINLEY SERVICES.

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