of this transformation is personal and relevant content that anticipates their customers' needs and empowers their financial lives.
Content is the experience, and therefore it needs to be planned, created and optimised.
We're looking for a content professional who can deliver useful, engaging website content that reflects our global brand and digital best practices.
Analyse content and make recommendations at both granular and holistic levels
Design experiences that align with the global content strategy and its established approaches to customer journeys, design patterns and content models
Create content briefs, source and write copy for them
Make decisions on content design and copy
Inspire others in the wider content community and beyond to deliver high-quality experiences that support business goals
Collaborate with the wider content strategy and design community to ensure policies and operational processes are being followed and optimised
have professional writing experience
have UX / content design experience
have a good understanding of up-to-date SEO tactics
can do your own data research and analysis (Google Looker experience is a bonus)
have a good working knowledge of enterprise content management systems and structured content or headless CMS principles (that is to say, you can support projects from a technical content point of view, not just a creative one)
are happy leading conversations, asking questions and making decisions on all content-related matters
are able to manage multiple projects at the same time
are a self-starter and adept at working through ambiguity