Head of Institutional Marketing, State Street Global Advisors,VP

State Street Corporation
London, United Kingdom
Aug 14, 2022
Sep 03, 2022
Industry Sector
Finance - General
Employment Type
Full Time
Who we are looking for

This role represents an opportunity for a passionate, results-driven, and creative thinker who will play a meaningful role in the expansion of our UK business primarily with strategic partnerships but also to provide key support to the institutional/retirement channel. As a strategically important position you will directly work with our London business leadership and the Marketing teams in London and Boston. We seek an individual who can translate the business strategy into a focused marketing strategy to position State Street positively against our key competitors and drive revenue. This role is very much hands-on and the successful candidate should need to be able to blend strategy and practical marketing plan implementation as well as senior stakeholder engagement. The role requires an individual with excellent communication skills across.

Why this role is important to us

As a Vice President the Head of UK Institutional Marketing will be accountable for the SSGA marketing activities against the Defined Contribution, Defined Benefit and Cash business channels in the UK. You will define the marketing strategy, execute the key deliverables, leverage the global marketing team for support and be a key member of the SSGA London business reporting on marketing activity, progress and success metrics. This is a high profile role within the business and requires an experienced individual who is equally adept at strategic planning and execution as well as managing senior stakeholders and working within a truly global team.

What you will be responsible for
  • Responsible for the DC, DB and Cash Marketing strategy for the UK, keeping abreast of local market conditions and developments that drive the marketing strategy
  • Plan, manage and deliver fully integrated campaigns for focus funds/themes including driving collateral development specific to regional requirements
  • Help oversee and set priorities for the HK based marketing team (content, web, DM) in order to execute strategy
  • Work with sales and broader marketing colleagues to identify opportunities and develop initiatives
  • Establish and execute marketing plans with strategic partners.
  • Responsible for maintaining and developing our regional digital presence with web partners in Sydney and Boston
  • Effectively manage and build strong relationships with key internal stakeholders and external agencies on an ongoing basis
  • Ensure that all marketing activities comply with the local regulatory requirements
  • Responsible for budget planning, allocation and day-to-day management for all channel activities
  • Delivery of key marketing metrics ensuring activity is measurable against business revenue targets

Education & Preferred Qualifications
  • 7+ years of asset management experience part of which should be in a similar marketing role
  • Understanding of local domestic markets and channels
  • Experience and track record of success within large, complex organizations
  • Strong verbal, written, presentation and organizational skills
  • Confirmed ability to create, execute, track and report on integrated marketing plans and tactics.
  • Demonstrated disposition toward flexibility
  • Thrives in a start-up, business building environment with changing priorities.
  • Occasional travel within UK and to marketing hubs (Boston) may be required.
  • Bachelor's degree or equivalent, preferably with marketing, business, communications or a related discipline

Are you the right candidate? Yes!
We truly believe in the power that comes from the diverse backgrounds and experiences our employees bring with them. Although each vacancy details what we are looking for, we don't necessarily need you to fulfil all of them when applying. If you like change and innovation, seek to see the bigger picture, make data driven decisions and are a good team player, you could be a great fit.

About State Street Global Advisors
What We Do. As the asset management arm of State Street Corporation, State Street Global Advisors has served the world's governments, institutions and financial advisors for over four decades. With a rigorous, risk-aware approach built on research, analysis and market-tested experience, we build from a breadth of active and index strategies to create cost-effective solutions. As stewards, we help portfolio companies see that what is fair for people and sustainable for the planet can deliver long-term performance. And, as pioneers in index, ETF, and ESG investing, we are always inventing new ways to invest. As a result, we have become one of the world's largest asset managers with trillions of dollars under our care.
Our Mission. At State Street Global Advisors our mission is to invest responsibly to enable economic prosperity and social progress. We are driven by a desire to help our clients, and those who rely on them, achieve a better future. We have a long history of developing innovative investment strategies to provide our clients with reliable and transparent returns, cost-effectively, and without excessive risk.
Work, Live and Grow. We make all efforts to create a great work environment. Our benefits packages are competitive and comprehensive. Details vary by location, but you may expect generous medical care, insurance and savings plans, among other perks. You'll have access to Flexible Work Programs to help you match your needs. And our wealth of development programs and educational support will help you reach your full potential.
Inclusion, Diversity and Social Responsibility. We truly believe our employees' diverse backgrounds, experiences and perspectives are a powerful contributor to creating an inclusive environment where everyone can thrive and reach their maximum potential while adding value to both our organization and our clients. We warmly welcome candidates of diverse origin, background, ability, age, sexual orientation, gender identity and personality. Another fundamental value at State Street is active engagement with our communities around the world, both as a partner and a leader. You will have tools to help balance your professional and personal life, paid volunteer days, matching gift programs and access to employee networks that help you stay connected to what matters to you.
State Street is an equal opportunity and affirmative action employer.
Company: State Street Global Advisors
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