Analyst (Assistant Manager), Digital Activation, Institutional Banking Group

Employer
DBS Bank (Hong Kong) Limited
Location
Hong Kong, Hong Kong
Salary
Competitive
Posted
May 13, 2022
Closes
May 20, 2022
Ref
14469229
Industry Sector
Finance - General
Employment Type
Full Time
Education
Bachelors
Business Function

Corporate and Investment Banking provides corporate customers with a full range of commercial banking products and services, including cash management services, current accounts, time deposits, trade finance, working capital finance, term loans and foreign exchange. Through our continued commitment, DBS has cultivated long-standing relationships with its customers in the region that are based on account relationship management, service differentiation, product development and rigorous credit standards.
Job Description
  • Execute Email blast and reporting
  • Conduct trial test before mass distribution of emails to customers
  • Help on consolidating of data list and make sure all data are well organized and filtered for marketing communication
  • Website maintenance and campaign page set up
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Analyze post-campaign data and optimize campaign results
  • Work with regional and local stakeholders to manage and trouble shoot local implementation of regional MarTech suites, e.g. CMP, self-built CMS
  • Develop user stories for continuous enhancement of MarTech solutions
  • Be the key contact person who manages content marketing platform including execution and reporting
  • Occasionally perform UAT for website revamp & Content marketing platform upgrade during the weekend
Required technical / soft skills / education background
  • BSc degree in Information technology related subject is preferred
  • 3+ experience in related work experience
  • Hands on experience with HTML, content management systems and managing data
  • Intermediate knowledge in excel
  • Familiar Jira but not compulsory
  • Basic knowledge of Google Analytics and tagging logic
  • Good with numbers with an analytical mindset
  • Problem-solving skills and willing to learn
  • An ability to meet deadlines
  • Speaking efficiency in English and Cantonese

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