Investment Content Specialist

Goodman Masson
London, United Kingdom
GBP55000 - GBP65000 per annum
Apr 17, 2022
Apr 21, 2022
Job Function
Industry Sector
Finance - General
Employment Type
Full Time
Purpose of role:

This role sits within the Marketing department on the Investment Content team. The team ensures that my client's messages are clear, consistent and compelling to clients, media and colleagues. This role specifically supports the communication of my client's investment capabilities through the creation of marketing collateral at the asset class, product and fund level. This includes development of thought leadership, sales messages and educational materials to promote my client's investment capabilities, as well as fund and market reporting. The role will include the timely production of high-quality fund and market commentary (working with our outsourcing agency), articles and award submissions. Over time, candidates should be able to expand into a much broader array of high-quality content as they increase their knowledge of my client and their technical expertise.

My client is looking for a candidate with a basic technical knowledge of the finance industry with a communications fluency that will:
  • Take accountability for end-to-end delivery of investment content in a timely manner
  • Demonstrate a desire to learn and continuously improve technical skills
  • Take the initiative, own team functions and challenge the team with new ideas
  • Demonstrate a high work rate and measures delivery and impact
  • Collaborate effectively with a broad network, identifying issues and escalating in a timely manner to meet deadlines
  • Be flexible and demonstrate knowledge of writing for a range of formats and media

Role accountabilities:
  • Produce high-quality content spanning a wide variety of media - such as articles, white papers, social posts, emails, press quotes, videos, award submissions and investment commentaries - covering my client's investment capabilities and products
  • Credibly articulate insightful and differentiated messages from a mass of technical source content or collaborate with senior stakeholders to develop new messaging. In particular, proactively support the development and articulation of messages for the Company's client and media distribution channels.
  • Take accountability for the generation, distribution and impact measurement of all content they generate.
  • Collaborate effectively with a broad network, identifying issues and escalating in a timely manner to meet deadlines
  • Take ownership for the process and high-quality output of certain functions, for example our investment content log and internal communications, or specific asset class content.
  • Act as a key source of investment, market and product-related expertise.
  • Review the work of others, both critically from a messaging and structural perspective, and in detail as a proof-reader.
  • Proactively identify opportunities to promote my client's products and capabilities and to enhance my client's position as a thought leader within the marketplace.
  • Build effective relationships with the investment management and distribution teams to ensure investment information is utilised to maximum effect.
  • Ensure consistency of style and message across all investment communications.
  • Maximise the leverage of content pieces across regions and media in a timely manner.

Knowledge, skills and behaviours required:
  • Strong written skills are essential, particularly the ability to write creatively across a broad range of media for a range of audiences across the full investment spectrum.
  • Basic understanding of financial markets and the investment management industry necessary. Demonstrable technical investment knowledge across asset classes including fixed income, LDI, equities, multi-asset and absolute return an advantage.
  • Strong organisational skills and proven ability to switch focus quickly to meet tight deadlines.
  • Some experience in a writing role with an investment management company desirable. Experience of writing for the institutional market preferred.
  • Experience of taking ownership of content functions, in-house of outsourced, an advantage.
  • Experience of using Bloomberg and a high level of proficiency in data management and chart creation an advantage.
  • Desire to study for investment qualifications, e.g. CFA, preferred. IMC qualification an advantage.

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