Social Media Content Writer (Marketing)

Employer
PIMCO
Location
Austin, USA
Salary
Competitive
Posted
Mar 20, 2021
Closes
Apr 02, 2021
Ref
9875993
Industry Sector
Finance - General
Employment Type
Full Time
Education
Bachelors
About Us:

We are PIMCO, a leading global asset management firm. We manage investments and develop solutions across the full spectrum of asset classes, strategies and vehicles: fixed income, equities, commodities, asset allocation, ETFs, hedge funds and private equity. PIMCO is one of the largest investment managers, actively managing more than $1.92 trillion in assets for clients around the world. PIMCO has over 2,800 employees in 17 offices globally. PIMCO is recognized as an innovator, industry thought leader and trusted advisor to our clients.

PIMCO is one of the world’s premier fixed income investment managers with thousands of professionals around the world united in a single purpose: creating opportunities for our clients in every environment. Since 1971, we have brought innovation and expertise to our partnership with the institutions, financial advisors and millions of individual investors who entrust us with their assets. We aspire to cultivate performance and leadership through empowering our people, diversity of thought, and a commitment to an inclusive culture that engages in our global communities.

Position Description:

We are seeking an experienced Social Media Content Writer to join our Marketing team. In this role, you will create compelling copy and multimedia content that drives engagement and flexes our brand voice across PIMCO's Social Media channels. As part of our Content Marketing team, you will apply your multimedia skills and natural storytelling abilities to communicate our brand and products through engaging content, always demonstrating our core values of collaboration, openness, responsibility, and excellence. You will also work closely with marketing managers, digital teams, designers, and key stakeholders across our global organization.
In this role, your primary objectives are to create highly effective and compelling content that supports our broad range of strategies and services, engages our target audience, and advances the firm's commercial goals.
Role Location: Austin, TX
Responsibilities

  • Write and edit compelling content that drives engagement across our Social Media platforms
  • Create video scripts and related content to align with and improve our Social Media campaigns
  • Execute A/B tests to inform best practices and consulting analytics partners to explore and understand performance data
  • Collaborate effectively with marketing colleagues and key business partners
  • Adhere to established style guides and brand standards
  • Coordinate and prioritize projects, ensuring all are satisfied within a reasonable time frame
  • Participate in paid social efforts
  • Support known opportunities to improve global content distribution; identifying new opportunities and making recommendations


Position Requirements:

  • Minimum of Bachelor's Degree, preferably in Communications, Marketing, PR, Journalism, or related field
  • 3 to 5 years of experience crafting Social Media content for B2B and B2C; financial services industry experience desirable
  • A consistent record of producing content that increases engagement and drives leads
  • Strong understanding of brand-building strategy and tactics across leading social platforms (Twitter, LI, Instagram, etc.)
  • Knowledge of digital marketing tactics (SEO, email marketing, Social Media, personalization, etc.)
  • Experience developing video and multimedia assets desired
  • Ability to balance multiple assignments, meet tight deadlines, and thrive in a fast-paced environment
  • Excellent communication and relationship-building skills
  • An affinity and appreciation for the potential power â€" and pitfalls â€" of social media marketing
  • Proven ability to stretch a brand tone to suit various channels and topics.
  • A solid foundation in typical office applications: MS Office, Slack, Box


Benefits:

PIMCO is committed to offering a comprehensive portfolio of employee benefits designed to support the health and well-being of you and your family. Benefits vary by location but may include:
  • Medical, dental, and vision coverage
  • Life insurance and travel coverage
  • 401(k) (defined contribution) retirement savings, retirement plan, pension contribution from your first day of employment
  • Work/life programs such as flexible work arrangements, parental leave and support, employee assistance plan, commuter benefits, health club discounts, and educational/CFA certification reimbursement programs
  • Community involvement opportunities with The PIMCO Foundation in each PIMCO office
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