Content Strategist (Personal Finance)

Karnataka (IN)
As per the candidate's ability
Sep 25, 2019
Nov 24, 2019
Industry Sector
Employment Type
Full Time

Content Strategist (Personal Finance)

The Ideal candidate should be good in writing personal finance content from scratch including proof reading and editing with good research skills.Writing product descriptions, brand support material with an effective writing style that is fresh, consistent and reader friendly. Desired candidate profile self motivated, passionate about personal finance. Excellent written and oral communication skills.

Eligibility criteria

  • MBA (Finance)/CFP/CFA/CIWM, with 2-3 years experience in financial services/ Financial research/investment advisory/Content writing.
  • Freshers also can apply for internship.

Roles & Responsibilities

To gather strategic business and user insights:

  • Document review.
  • Content audits and inventories.
  • Content review and analysis.
  • Competitive analysis.
  • Strategic planning and design to support long-term vision for content:
  • Content vision and recommendations.
  • Content concepts, examples, and samples.
  • Content governance and process design.
  • Content typing and requirements.
  • Quality checklists.

Content marketing skills for content marketing projects a content strategist can provide important insights to help shape:

  • Branding through content.
  • Search engine optimization.
  • Social media strategy.
  • Content mix.
  • Editorial and content maintenance calendar.
  • Targeted messaging.
  • Web analytics setup and reporting.