Social Media Senior Marketing Manager - Crypto
- Employer
- Meredith Brown Associates
- Location
- London, United Kingdom
- Salary
- £EXC
- Closing date
- Jul 19, 2022
View more
- Job Function
- Marketing and Public Relations
- Industry Sector
- Finance - General
- Employment Type
- Full Time
- Education
- Bachelors
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Key responsibilities:
Background & Experience:
Please note that due to the high volume of applicants responding to our adverts we are regrettably not able to feedback on all applications; only successful candidates will be contacted
- Expertly leading the organization's marketing function, driving market presence/ visibility, brand development, positioning, messaging, media and PR strategy, and reputation management
- Creating and implementing marketing/PR programs to meet business objectives
- Developing annual marketing strategy, campaigns and events to support organizational and business goals
- Acting as an impactful ambassador for the business with external parties
- Generating "hype" - expanding our visibility and creating excitement for company products
- Managing the development, scripting, editing, and production of communications, including social media, website, blogs and other online outlets; research reports, briefs, presentations; quarterly corporate reports; online newsletters; and videos;
- Overseeing interactive marketing and promotion, analytics, development, social media strategy and execution, including Adword campaigns, LinkedIn strategy, SEO/SEM programs and email campaign management, all with measurable ROI and a clear articulation of our product offering while compelling people to engage;
- Partnering with Sales to understand sales needs and delivering supporting materials to build brand awareness, positioning, and lead generation efforts, all suited for modern-day outreach;
- Managing marketing budgets, including expenditures, return-on-investment, profit-loss projections, and the tracking and maintaining of expenses within approved budgetary guidelines;
Background & Experience:
- The successful candidate will be part of the management team and central to the development and strengthening of the organisation's social media strategy, acting as a key business partner to the organisation's C-level executives.
- Bachelors-level education in marketing, business or a related field;
- 5+ years of marketing experience, preferably within the financial services sector;
- Experience of working closely with senior stakeholders across the business
- Broad experience using SoMe to reach target groups and build hype
- An entrepreneurial mindset, strong work ethic, and process-oriented approach. The ability to work in a dynamic and demanding work environment to meet critical deadlines and complete projects with minimal supervision;
- Experience in marketing crypto-facing products and services;
- An established network of media and PR contacts, preferably including those within the crypto space;
- A creative mind, with an ability to think outside the box;
- A positive, dynamic and proactive attitude
Please note that due to the high volume of applicants responding to our adverts we are regrettably not able to feedback on all applications; only successful candidates will be contacted
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